:root{
  --paper:#F1F2EE;
  --paper-2:#E6E9E2;
  --ink:#15191B;
  --ink-2:#3F4749;
  --muted:#6A7375;
  --rule:#D2D7D0;
  --rule-strong:#B6BEB7;
  --accent:#1B4D57;
  --mark:#A63A1E;
  --btn-bg:#1B4D57;
  --btn-fg:#F4F5F2;
  --btn-bg-hover:#123840;
}
@media (prefers-color-scheme: dark){
  :root:not([data-theme="light"]){
    --paper:#14181A;
    --paper-2:#1C2225;
    --ink:#E9ECE7;
    --ink-2:#B6BEBC;
    --muted:#8C9694;
    --rule:#2A3134;
    --rule-strong:#3C4548;
    --accent:#83C2CE;
    --mark:#E58664;
    --btn-bg:#83C2CE;
    --btn-fg:#0F1517;
    --btn-bg-hover:#A5D6DF;
  }
}
:root[data-theme="dark"]{
  --paper:#14181A;
  --paper-2:#1C2225;
  --ink:#E9ECE7;
  --ink-2:#B6BEBC;
  --muted:#8C9694;
  --rule:#2A3134;
  --rule-strong:#3C4548;
  --accent:#83C2CE;
  --mark:#E58664;
  --btn-bg:#83C2CE;
  --btn-fg:#0F1517;
  --btn-bg-hover:#A5D6DF;
}

*{box-sizing:border-box}
html{-webkit-text-size-adjust:100%}
body{
  margin:0;
  background:var(--paper);
  color:var(--ink);
  font-family:"Source Serif 4",Georgia,"Times New Roman",serif;
  font-size:1.0625rem;
  line-height:1.62;
  font-optical-sizing:auto;
}
@media (min-width:60rem){ body{font-size:1.125rem} }

.wrap{max-width:61rem;margin-inline:auto;padding-inline:clamp(1.25rem,5vw,3.25rem)}

/* ---- structure: label rail + text column ---- */
.band{border-top:1px solid var(--rule)}
.band:first-of-type{border-top:0}
.band-inner{
  display:grid;
  gap:0.9rem clamp(1.5rem,3.2vw,2.6rem);
  padding-block:clamp(2.6rem,6vw,4.4rem);
}
@media (min-width:56rem){
  .band-inner{grid-template-columns:9rem minmax(0,36rem);align-items:start}
}
.col{display:flex;flex-direction:column;gap:1.15rem;min-width:0}
.col > *{margin:0}

.label{
  font-family:Archivo,"Helvetica Neue",Arial,sans-serif;
  font-size:0.7rem;
  font-weight:600;
  letter-spacing:0.13em;
  text-transform:uppercase;
  color:var(--muted);
  padding-top:0.35rem;
}
@media (min-width:56rem){
  .label{border-top:2px solid var(--rule-strong);padding-top:0.6rem}
}

h1,h2,h3,.fig-num,.btn,.label,.eyebrow,.meta{
  font-family:Archivo,"Helvetica Neue",Arial,sans-serif;
}
h1{
  font-size:clamp(2.05rem,4.6vw,3rem);
  font-weight:600;
  font-stretch:96%;
  line-height:1.06;
  letter-spacing:-0.021em;
  text-wrap:balance;
}
h2{
  font-size:clamp(1.35rem,2.6vw,1.75rem);
  font-weight:600;
  line-height:1.15;
  letter-spacing:-0.012em;
  text-wrap:balance;
}
h3{
  font-size:1.0625rem;
  font-weight:600;
  line-height:1.3;
  letter-spacing:-0.004em;
}
p{max-width:36rem}
a{color:var(--accent);text-underline-offset:0.18em;text-decoration-thickness:1px}
a:hover{text-decoration-thickness:2px}
:focus-visible{outline:2px solid var(--accent);outline-offset:3px;border-radius:2px}
strong{font-weight:600}

/* ---- hero ---- */
.hero .band-inner{padding-block:clamp(2rem,5vw,4rem) clamp(2.4rem,6vw,4.4rem)}
@media (min-width:56rem){
  .hero .band-inner{grid-template-columns:9rem minmax(0,28rem) minmax(0,13.5rem)}
}
.ident{display:flex;flex-direction:column;gap:0.15rem}
.ident .name{
  font-family:Archivo,"Helvetica Neue",Arial,sans-serif;
  font-size:0.86rem;font-weight:700;letter-spacing:0.01em;color:var(--ink);
  text-transform:none;
}
.lede{
  font-size:clamp(1.08rem,2vw,1.28rem);
  line-height:1.45;
  color:var(--ink-2);
  max-width:32rem;
}
.money{color:var(--mark);font-variant-numeric:tabular-nums;white-space:nowrap}
.who-for{
  font-family:Archivo,"Helvetica Neue",Arial,sans-serif;
  font-size:0.9rem;color:var(--muted);letter-spacing:0.005em;
}

/* photograph */
@media (max-width:55.999rem){
  .hero .photo{order:1}
  .hero .col{order:2}
}
.photo{
  display:block;
  width:100%;height:auto;
  border:1px solid var(--rule);
  background:var(--paper-2);
  object-fit:cover;object-position:50% 12%;
  aspect-ratio:4/5;
  max-height:44vh;
  margin-inline:auto;
  max-width:17rem;
}
@media (min-width:56rem){
  .photo{max-height:none;max-width:none;margin-top:0.35rem}
}
/* the plate is shot on a light studio grey; hold it back a touch on the dark ground */
@media (prefers-color-scheme: dark){
  :root:not([data-theme="light"]) .photo{filter:brightness(0.86) contrast(1.03)}
}
:root[data-theme="dark"] .photo{filter:brightness(0.86) contrast(1.03)}

/* ---- call to action ---- */
.cta{display:flex;flex-direction:column;gap:0.7rem;align-items:flex-start}
.btn{
  display:inline-block;
  background:var(--btn-bg);color:var(--btn-fg);
  font-size:0.95rem;font-weight:600;letter-spacing:0.005em;
  padding:0.85rem 1.35rem;
  text-decoration:none;
  border:1px solid var(--btn-bg);
  transition:background-color .15s ease,border-color .15s ease;
}
.btn:hover{background:var(--btn-bg-hover);border-color:var(--btn-bg-hover)}
button.btn{cursor:pointer;-webkit-appearance:none;appearance:none}
.cta-note{font-size:0.95rem;color:var(--muted);max-width:33rem;line-height:1.5}

/* ---- price figures ---- */
.fig{display:flex;flex-direction:column;gap:0.25rem}
.fig-num{
  font-size:clamp(2.3rem,6vw,3.3rem);
  font-weight:700;font-stretch:80%;
  line-height:0.95;letter-spacing:-0.015em;
  font-variant-numeric:tabular-nums;
  color:var(--ink);
}
.fig-rule{width:2.75rem;height:3px;background:var(--mark);margin-top:0.55rem}
.fig-cap{
  font-family:Archivo,"Helvetica Neue",Arial,sans-serif;
  font-size:0.78rem;font-weight:600;letter-spacing:0.11em;text-transform:uppercase;color:var(--muted);
}
.pair{display:grid;gap:2rem}
@media (min-width:34rem){.pair{grid-template-columns:1fr 1fr;gap:2.25rem}}
.pair .fig-num{font-size:clamp(1.9rem,4.6vw,2.4rem)}

/* ---- lists ---- */
ul.ticks{list-style:none;padding:0;margin:0;display:flex;flex-direction:column;gap:0.6rem;max-width:34rem}
ul.ticks li{position:relative;padding-left:1.35rem}
ul.ticks li::before{
  content:"";position:absolute;left:0;top:0.66em;
  width:0.6rem;height:2px;background:var(--mark);
}
ul.plain{list-style:none;padding:0;margin:0;display:flex;flex-direction:column;gap:0.35rem;max-width:34rem}
ul.plain li{position:relative;padding-left:1.35rem;color:var(--ink-2)}
ul.plain li::before{
  content:"";position:absolute;left:0.05rem;top:0.62em;
  width:0.42rem;height:0.42rem;border:1.5px solid var(--rule-strong);
}

/* ---- fit blocks ---- */
.fit{display:flex;flex-direction:column;gap:1.4rem}
.fit-block{border-left:3px solid var(--rule-strong);padding-left:1rem}
.fit-block.yes{border-left-color:var(--accent)}
.fit-block h3{margin-bottom:0.3rem}

/* ---- questions ---- */
.qa{display:flex;flex-direction:column;gap:1.5rem}
.qa div{display:flex;flex-direction:column;gap:0.35rem}

/* ---- quieter footer sections ---- */
.quiet{color:var(--ink-2)}
.quiet .band-inner{padding-block:clamp(2rem,4vw,2.8rem)}
.subscribe{
  border:1px solid var(--rule);
  background:var(--paper-2);
  padding:clamp(1.1rem,3vw,1.6rem);
  display:flex;flex-direction:column;gap:0.85rem;
  max-width:34rem;
}
.subscribe h3{font-size:1.05rem}
.subscribe p{font-size:0.98rem;color:var(--ink-2)}
.btn-quiet{
  align-self:flex-start;
  background:transparent;color:var(--accent);
  border:1px solid var(--rule-strong);
  font-size:0.9rem;padding:0.6rem 1.05rem;
}
.btn-quiet:hover{background:transparent;border-color:var(--accent)}

/* newsletter field */
.subscribe-form{display:flex;flex-wrap:wrap;gap:0.5rem}
.subscribe-form input{
  flex:1 1 13rem;min-width:0;
  font-family:"Source Serif 4",Georgia,serif;
  font-size:0.98rem;
  padding:0.62rem 0.75rem;
  color:var(--ink);
  background:var(--paper);
  border:1px solid var(--rule-strong);
}
.subscribe-form input::placeholder{color:var(--muted)}
.subscribe-form input:focus-visible{border-color:var(--accent)}
.subscribe-form .btn-quiet{align-self:auto}
.visually-hidden{
  position:absolute;width:1px;height:1px;padding:0;margin:-1px;
  overflow:hidden;clip:rect(0 0 0 0);white-space:nowrap;border:0;
}

.site-foot{border-top:1px solid var(--rule)}
.site-foot .band-inner{padding-block:2.2rem 3rem}
.meta{font-size:0.85rem;color:var(--muted);line-height:1.7}
.meta a{color:var(--muted)}
.todo{color:var(--mark)}

@media (prefers-reduced-motion:reduce){
  *{transition:none !important;animation:none !important}
}

/* back link in the rail (interior pages) */
.back{
  display:block;
  margin-top:0.55rem;
  color:var(--accent);
  text-decoration:none;
  border-bottom:1px solid var(--rule-strong);
  padding-bottom:0.15rem;
}
.back:hover{border-bottom-color:var(--accent)}